“Founded in 2008, the multi-award winning Proper Maid brand is established and recognised as a niche manufacturer and market leading supplier of unique baked products.”

The Proper Maid concept was created by Allison Whitmarsh, a former Huddersfield school dinner lady with twenty years experience in the food manufacturing industry. After studying Hospitality Management as Huddersfield University she took advantage of grant aid and business mentoring offered by the university ‘Business Mine’ initiative and in July 2008, started baking from home with one customer! Within 18 months the business was turning over �80,000 following the takeover and refit of a former carpet shop in Marsh, Huddersfield, and had employed six local ladies on flexible working patterns who shared a passion for baking and the aspirations of the Proper Maid brand.
In October 2011 the business moved into a newly refurbished 1700 m2 unit at Heritage Mills.

Proper Maid make ‘proper’ cakes from ‘proper’ traditional recipes using innovative added twists. Our branding slogan, “Posh cakes make in Yorkshire by ladies who bake!” reflects our unique originality with a down to earth local focus and base. We use locally sourced fresh ingredients and a local business supply chain to manufacture and package our products, using traditional artisan production methods with no artificial ingredients or preservatives. We always retain the ‘home made’ origins and values of our brand as we continue to grow. Our signature, award winning ‘dandelion and burdock’ cake was developed to a tribute to our town, and source of our inspiration, Huddersfield!

Our business continues to support our local Farmers Markets and Festivals and the wider local community through the Mayor's initiatives and our relationship with Huddersfield University.

Whether big name brand or local tea-room, we strive to give our customers a friendly, personal service as we continually grow our business and customer base.

“ A Proper Maid cake. the perfect accompaniment to afternoon tea!”